Purpose: A Tool to use in eMail campaigns, Newsletters and Blogs.
Prep Work: for digital and print.
Sizes: Print…51/2 X 8 ½ to fit in a standard envelope of the…
If you are a serious author, you will plan for the future. Failing to plan is actually planning to fail. You will need a check list of ideas so you…
Using social media is a good way to advertise. You can use it for lead generation, Introduction of a new book or even direct sales. There are some negatives that…
Marketing is a continual effort. It will take up a lot of time and even more money if you ae not careful. Here are a few tips on testing markets…
Once you publish, you will get files for Print and eBook. Both versions go into worldwide distribution. The print is mostly for retail bookstores. However, the eBook can be sold…
Having a book in print does not guarantee sales. Everybody knows that you must figure out how to market your book. Maybe if you looked at it as if your…
A good marketing plan will have both eMail and Direct Mail campaigns. Some marketers do a direct mailing to potential buyers and follow it up three days after it hits…
As you may know, Advertising is different than Publicity. Here are some examples of Publicity:
1. Newsletters.
2. Blogs.
3. Press Releases.
4. Seminars.
5. ” Meet The Author” showcase in a bookstore, Local library, church,
…
As an independent author, you will need an on-line location to host your book or books for viewing by potential buyers. Some authors use websites while others get along with…
Most authors enter the marketing arena with big expectations, thinking that they will sell lots of books and everyone will just love their creative ability and story content. But being…